What is the difference between a logo and brand guidelines?

The logo is the symbol of your brand. Brand guidelines define all the visual rules (colours, typography, correct and incorrect usage) that keep your image consistent everywhere, whatever the medium or the supplier.

Which files will I receive?

You receive every format needed for web and print (vector, PNG, PDF), along with a usage guide. The source files are yours.

How many concepts do you present?

We present several initial creative directions, then refine the chosen one with you until the result truly represents you.

Can you modernise an existing identity?

Yes. A gradual redesign often brings a modern feel without losing the recognition you have already built with your customers.

Service

Professional graphic design

Your visual image is the first impression you leave. We create logos, brand guidelines and assets that give your company a professional, memorable presence.

A brand people take seriously.

Before reading a single line of your offer, a prospect has already judged your seriousness from your logo, your colours and the tidiness of your documents. A coherent visual identity is not about aesthetics: it is about commercial credibility.

We build identities that last: a logo that works on a storefront sign as well as a WhatsApp avatar, clear guidelines any supplier can follow, and ready-to-use assets for your teams.

Deliverables

What is included

Logo design & variations
Complete brand guidelines
Company profile & brochures
Social media visuals
Print material (cards, brochures, roll-ups)
Document templates (Word, PowerPoint)
Signage & vehicle branding
Source files & usage guide

Method

Our process

1Brief & positioning
2Creative directions
3Chosen direction & refinement
4Variations & assets
5File delivery & guidelines

Frequently asked

Your graphic design questions

What is the difference between a logo and brand guidelines?: The logo is the symbol of your brand. Brand guidelines define all the visual rules (colours, typography, correct and incorrect usage) that keep your image consistent everywhere, whatever the medium or the supplier.
Which files will I receive?: You receive every format needed for web and print (vector, PNG, PDF), along with a usage guide. The source files are yours.
How many concepts do you present?: We present several initial creative directions, then refine the chosen one with you until the result truly represents you.
Can you modernise an existing identity?: Yes. A gradual redesign often brings a modern feel without losing the recognition you have already built with your customers.

Our other expertise

A bigger project? We cover the whole chain.

Web development & platforms

Fast, scalable websites, web apps and platforms built to convert.

Learn more

UX/UI design

Clear, fluid interfaces designed around your users.

Learn more

Digital marketing

SEO, paid ads and content so you get found, chosen and recommended.

Learn more

Let us create an identity you are proud of.

Logo, brand guidelines or a full rebrand: let us talk about your brand.

Create my identity Chat on WhatsApp